One path. One next step. Always.
No 40-tab research spirals. No £200/month tool stack. Seven phases, unlocked one at a time, until you have a live product that actually makes money.
Each phase stays locked until you finish the one before it. You cannot get lost, because there is only ever one thing to do.
Foundation
Budget, time, structure, seller account. Boring. Required.
Product Research
A simple filter that kills bad ideas in minutes.
Supplier & Sourcing
Message ten, sample two, order from one.
Numbers
Prove it makes money before you spend a penny.
Branding & Listing
Photos that sell. Copy that closes.
Launch
Listing live, stock in FBA, first sale banked.
Ads & Scaling
PPC basics and the path to £10k a month.
Put in your real quotes. Get profit per unit, margin, breakeven and a blunt verdict. Most failed products were a maths problem.
Score any product out of 100 on the six things that decide whether it wins. Under 60? Delete it and move on.
“I'd been researching for eight months. This gave me one task at a time and I ordered samples in week three.”
“The calculator killed two products I was excited about. It saved me about £2,000.”
“First sale on day 96. The map made it feel like a game instead of a gamble.”
Pricing
£99/month
Free for the first 7 days. Everything included: all seven phases, the profit calculator, the product scorecard and the template vault. Cancel any time.